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- Degree Programs
- Visual Communication Design
- Qualification Awarded
- Level of Qualification
- Specific Admission Requirements
- Qualification Requirements and Regulations
- Recognition of Prior Learning
- Profile of the Program
- Program Outcomes
- Course & Program Outcomes Matrix
- Occupational Profiles of Graduates
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- Program Structure
- Course Structure Diagram with Credits
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COURSE INTRODUCTION AND APPLICATION INFORMATION
ilt.fadf.ieu.edu.tr
| Course Name | |
| Code | Semester | Theory (hour/week) | Application/Lab (hour/week) | Local Credits | ECTS |
|---|---|---|---|---|---|
| Fall/Spring |
| Prerequisites | None | |||||
| Course Language | ||||||
| Course Type | Elective | |||||
| Course Level | - | |||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | DiscussionGroup WorkCase StudyCritiqueJuryApplication: Experiment / Laboratory / Workshop | |||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | |
| Learning Outcomes | The students who succeeded in this course;
|
| Course Description |
|
| Core Courses | |
| Major Area Courses | ||
| Supportive Courses | X | |
| Media and Managment Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Required Materials |
| 1 | Introduction | |
| 2 | Old Media / New Media | Course Material available at: www.zeyneparda.com/vcd320/ |
| 3 | Official Holiday | Course Material available at: www.zeyneparda.com/vcd320/ |
| 4 | Media, Society & Transformations: Digital Life | Course Material available at: www.zeyneparda.com/vcd320/ |
| 5 | Adapting to the Requirements of New Media | Course Material available at: www.zeyneparda.com/vcd320/ |
| 6 | Official Holiday | Course Material available at: www.zeyneparda.com/vcd320/ |
| 7 | Creativity, Open-Mindedness & Conceptual Design | Course Material available at: www.zeyneparda.com/vcd320/ |
| 8 | Designing Experiences: Multimedia Projects | Course Material available at: www.zeyneparda.com/vcd320/ |
| 9 | Midterm | Course Material available at: www.zeyneparda.com/vcd320/ |
| 10 | Designing for/with New Media 01: Information Design & Data Visualization | Course Material available at: www.zeyneparda.com/vcd320/ |
| 11 | Designing for/with New Media 02: Interaction Design / Interactive Design / Interface Design | Course Material available at: www.zeyneparda.com/vcd320/ |
| 12 | Designing for the Web/Mobile | Course Material available at: www.zeyneparda.com/vcd320/ |
| 13 | Designing for Social Media | Course Material available at: www.zeyneparda.com/vcd320/ |
| 14 | Projects, Presentations | *Submit Final Project / Course Material available at: www.zeyneparda.com/vcd320/ |
| 15 | Review and Discussion of Concepts | |
| 16 | Review of the Semester |
| Course Notes/Textbooks | Weekly lecture notes and various resources are made available on www.zeyneparda.com/vcd320. Creeber, G. & Martin, R. (eds.) (2009): Digital Cultures. New York: McGraw Hill. Wardrip-Fruin, N. & Montfort, N. (2003): The New Media Reader. Cambridge & London: The MIT Press. Kleon, A. (2012): Steal Like an Artist: 10 Things Nobody Told You About Being Creative. New York: Workman. Fletcher, A. (2001): Art of Looking Sideways. London: Phaidon. Kelley, T. (2001): Art of Innovation. New York: Doubleday. Raby, F. (2001): Design Noir: The Secret Life of Electronic Objects. Basel: Birkhäuser Norman, D. A. (1988): The Design of Everyday Things, New York: Doubleday. Norman, D. A. (1999): The Invisible Computer. Massachusetts: The MIT Press. Norman, D. A. (1986): User Centered System Design: New Perspectives. New Jersey: Lawrence Erlbaum Associates. Jacobson, R. (Ed.) (2000): Information Design. Massachusetts: The MIT Press. Cooper, A. (2007): About Face: The Essentials of Interaction Design. Indianapolis: Wiley. Heath, C. & Heath, D. (2007): Made to Stick: Why Some Ideas Survive and Others Die. New York: Random House. Krug, S. (2010): Rocket Surgery Made Easy. Berkeley: New Riders. Unger, R. & Chandler, C. (2009): A Project Guide to UX Design. Berkeley: New Riders. |
| Suggested Readings/Materials | Other online resources will be announced throughout the course. |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | 10 | 50 |
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury | ||
| Project | 1 | 30 |
| Seminar / Workshop | ||
| Oral Exam | ||
| Midterm | 1 | 20 |
| Final Exam | ||
| Total |
| Weighting of Semester Activities on the Final Grade | 12 | 100 |
| Weighting of End-of-Semester Activities on the Final Grade | ||
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Course Hours (Including exam week: 16 x total hours) | 16 | 4 | 64 |
| Laboratory / Application Hours (Including exam week: 16 x total hours) | 16 | ||
| Study Hours Out of Class | 10 | 3 | |
| Field Work | |||
| Quizzes / Studio Critiques | |||
| Portfolio | |||
| Homework / Assignments | |||
| Presentation / Jury | |||
| Project | 1 | 12 | |
| Seminar / Workshop | |||
| Oral Exam | |||
| Midterms | 1 | 2 | |
| Final Exams | |||
| Total | 108 |
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
| # | Program Competencies/Outcomes | * Contribution Level | ||||
1 | 2 | 3 | 4 | 5 | ||
| 1 | To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), | X | ||||
| 2 | To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, | X | ||||
| 3 | To be able combine images and words creatively in order to convey visual ideas | X | ||||
| 4 | To attain a high level of complex problemsolving using a variety of design methodologies, | X | ||||
| 5 | To understand the principles of compositional space | X | ||||
| 6 | To have a clear understanding of creative art direction, | X | ||||
| 7 | To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. | X | ||||
| 8 | To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, | X | ||||
| 9 | By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, | X | ||||
| 10 | To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, | X | ||||
| 11 | To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. | X | ||||
| 12 | To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. | X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest